77" Sony K77XR80 BRAVIA 8 4K Ultra HD OLED Smart TV

SKU : K77XR80

$3,799.99
Save $700.00
Sale Ends 14th November 2024
55 65 77

Literature

Aesthetic slimness, blends in beautifully

The perfect centrepiece for your living space with slim styling that harmonizes in any environment, lifelike pictures and atmospheric sound.

 

 

 

 

Design

Harmonic Presence. Slim and chic for your living space.

Takes centre stage in any room. Our new slim and thin TV design graces your living space with shapes, materials, colours and surface treatments that blend beautifully with interior décor, walls and home theatre products.

 

Seamlessly blends into your wall

Becomes part of your room. With our slim bezel, a thin profile and side edges coloured and treated to blend with walls, this TV is a natural for wall mounting.

 

Vibration finish. Harmonizes with your home.

Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.

 

Perfectly integrates TV and soundbar, almost no stand visible

Cleverly concealed. Our Underlay Stand is a thin, flat steel plate designed with a metallic hairline finish. Stack BRAVIA Theatre on top of the stand and it virtually disappears.

 

Multi-purpose stand fits your style

Absolute flexibility. Our 4-way stand gives you the choice of an outside position, an inside position for smaller shelves or two soundbar positions to meet your viewing preference.

 

Clutter-free from every angle

No unsightly cables trailing across tabletops. The rear cover keeps wires neatly hidden for a clutter-free look from the front, back and sides.

 

Picture

Pure black OLED, bright and beautiful

Brilliant pictures. We’ve taken the infinite blacks and stunning detail of OLED for astonishing texture and realism.

 

Over 8 million self-lit pixels, intense brightness and contrast

The pinnacle of precision. Our OLED screen individually and expertly controls 8 million self-illuminating pixels, turning each one on or off to dark and light for deeper blacks and more dazzling colours.

 

 

 

 

Every scene brighter with brilliant colour and contrast

More colour and contrast in highlights. With a high luminance panel (1) and temperature sensor (2), this TV with XR Contrast Booster precisely controls light for brighter pure black pictures.

 

 

 

 

Over a billion vivid, real-world colours

See the world’s colours with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail.

 

 

 

 

Clear pictures. Refined and upscaled to 4K.

Your favourite films, enhanced and enriched with extra detail. XR Clear Image uses a custom database of textures to intelligently convert any content to near 4K quality, whatever the source.

 

 

 

 

Even fast-moving action stays clear and blur-free

All the action, free of blur and judder. XR OLED Motion detects and analyzes visual elements on successive frames, then creates and inserts extra frames between the originals for smoother scenes.

 

 

 

 

Unmatched realism with XR Processor

Powered for precision. Our XR Processor™ features a scene recognition system that detects and analyses data with flawless accuracy, then optimizes the picture for ultimate realism.

 

 

 

 

Beautiful colours from any angle

Watching TV from the sides is now as satisfying as from the centre. Our OLED panel keeps colours consistent and true, wherever you’re watching.

 

Bring cinematic pictures home

Dive into cinema-like visuals at home. Our home entertainment picture quality expertise helps us faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.

 

Sound

Screen speaker, always cinematic

Bring cinema home. Actuators behind the screen vibrate and turn it into a speaker that delivers clear and immersive sound from the centre with the same sound structure as the cinema. The newly equipped tweeter brings out the surround feel to provide a cinema-like experience.

 

 

 

 

Sound from the screen, precisely matching action

Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theatre-like experience to your home.

 

 

 

 

Crystal-clear voice. Precise dialogue.

No more muffled voices. Our new Voice Zoom 3™ recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with our home theatre products too.

 

Intelligent processing upscales ordinary stereo sound to extraordinary 3D surround.

Be immersed. Our 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. What’s more, Dolby Atmos® and DTS:X® support provides unforgettable spatial sound.

 

Home Entertainment

With BRAVIA Theatre, home becomes cinema

Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theatre brings the emotion and excitement of a movie theatre home, an unmatched audio-visual experience.

 

All-round cinematic, go beyond conventional virtual surround sound

It’s nothing short of revolutionary. Our 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theatre entertainment at home.

 

Sound precisely matches what’s on screen

Sound is adjusted as one integrated speaker system. Acoustic Center Sync enables our home theatre equipment to use BRAVIA as a centre speaker so that sound comes from the screen rather than just the soundbar.

 

 

 

 

Crystal-clear voice. Precise dialogue.

No more muffled voices. Our new Voice Zoom 3™ recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with our home theatre products too.

 

 

 

 

Ready for 360 Spatial Sound Personalizer

Tailor your Dolby Atmos® and DTS:X® experience by combining our wearable speaker or BRAVIA Theatre U with BRAVIA for spatial surround. Works with some Sony Headphones too.

 

Control your BRAVIA Theatre effortlessly

Easily control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu.

 

Sony | BRAVIA Connect app

Control BRAVIA and BRAVIA Theatre from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen men

 

HDMI connection. Easier for everyone.

Never again have trouble connecting your soundbar and TV via HDMI. Tactile dots on the ARC/ACS terminal makes linking up easier for everyone.

 

Single view, simultaneous sound

Our TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately.

 

Smart

Entertainment you love. With help from Google.

Google TV™ brings together movies, shows, and more from across your apps and subscriptions and organizes them just for you.0123

 

Eco

Love entertainment. Love the planet.

Great pictures and sound should never compromise the environment. We work tirelessly to help reduce our impact on the planet.01

 

Game

Game time. Be invincible.

BRAVIA captures the awesome graphics and soundscapes of today’s games. Want more? Pair with a PlayStation®5 console for absolute immersion.0

 

Aesthetic slimness, blends in beautifully

Our slim and chic OLED TV is designed with Harmonic Presence to blend harmoniously with your living space, the perfect centrepiece in any room. Aesthetic beauty is perfectly matched with bright Pure black OLED pictures and cinematic screen sound for unforgettable entertainment.

 
Picture (processing)
STUDIO CALIBRATEDNetflix, SONY PICTURES CORE
HDMI PC INPUT SIGNAL FORMAT640x480 (31.5 kHz, 60 Hz), 800x600 (37.9 kHz, 60 Hz), 1024x768 (48.4 kHz, 60 Hz), 1280x1024 (64.0 kHz, 60 Hz), 1152x864 (67.5 kHz, 75 Hz), 1600x900 (55.9 kHz, 60 Hz), 1680x1050 (65.3 kHz, 60 Hz), 1920x1080 (67.5 kHz, 60 Hz)
SENSORLight
Picture modesVivid, Standard, Cinema, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision (Vivid/Bright/Dark/Game), FPS game, RTS game
Video signal supportHDMI™ signal: 4096 x 2160p (24, 60 Hz), 3840 x 2160p (24, 30, 60, 120 Hz), 1080p (24, 30, 60, 120 Hz), 1080i (60 Hz), 720p (24, 30, 60 Hz), 480p
HDR (High Dynamic Range) compatibilityYes (HDR10, HLG, Dolby Vision)
Clarity enhancementXR Clear Image
Motion enhancer (Native Hz)XR OLED Motion, Auto mode
Colour enhancementXR TRILUMINOS PRO™, Live Colour™ Technology
CONTRAST ENHANCEMENTXR Contrast Booster 15, Dynamic Contrast Enhancer
Picture processorXR Processor
Picture (Panel)
Viewing Angle (X-Wide Angle)-
Refresh Rate120 Hz
Resolution3840 x 2160
Backlight dimming type-
Backlight type-
Display typeOLED
ANTI REFLECTION (X-ANTI REFLECTION)-
Sound (Speakers and Amplifier)
Speaker TypeAcoustic Surface Audio+, Sound Positioning Tweeter
Audio Power Output13 W + 13 W + 10 W + 10 W + 10W
Speaker ConfigurationActuator x2, Tweeter x2, Subwoofer x1
Connectivity
USB2 (side)
Subwoofer Output(s)-
Audio Output(s)-
Headphone Output(s)-
USB playback codecsMPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV, AVCHD): MPEG2, AVC/MP4(XAVC S): AVC, MPEG4, HEVC/AVI: Xvid, MotionJpeg/ASF(WMV): VC1/MOV: AVC, MPEG4, MotionJpeg/MKV: Xvid, AVC, MPEG4, VP8.HEVC/WEBM: VP8/3GPP: MPEG4, AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC, JPEG/HEIF/WEBM: VP9/AC4/ogg/AAC/ARW (Screen nail only)
USB HDD RecordingNo
USB drive format supportFAT16/FAT32/exFAT/NTFS
Composite Video Input(s)No
Component Video (Y/Pb/Pr) Input(s)No
IF (SATELLITE) INPUT(S)No
APPLE HOMEKITYes
RF (Terrestrial/Cable) Connection Input(s)1 (Side)
APPLE AIRPLAYYes
CHROMECAST BUILT-INYes
Bluetooth profile supportVersion 5.3, HID (mouse/keyboard connectivity)/HOGP (Low Energy device connectivity)/SPP(Serial Port Profile)/A2DP (stereo audio) /AVRCP (AV remote control)
RJ451 (Side)
Wi-FiWi-Fi Certified 802.11a/b/g/n/ac/ax
WI-FI FREQUENCY2.4 GHz/5 GHz/6 GHz
SIMULTANEOUS SOUND OUTPUT WITH TV SPEAKERBluetooth A2DP Device
Digital Audio (Outputs)1 (Side)
Auto Low Latency Mode (ALLM)Yes (for HDMI™1/2/3/4)
Variable Refresh Rate (VRR)Yes (for HDMI™3/4)
HDMI Audio Return Channel (ARC)Yes (eARC/ARC)
Features specified in HDMI2.14K120/eARC/VRR/ALLM/SBTM(Source-Based Tone Mapping)
BRAVIA SYNC (INCLUDING HDMI-CEC)Yes
HDCPHDCP 2.3 (for HDMI™ 1/2/3/4)
HDMI4 (4 side)
RS-232C Input(s)1 (Side)
Sound (Processing)
READY FOR 360 SPATIAL SOUND PERSONALIZERYes (via Bluetooth)
VOICE ZOOMVoice Zoom 3 (Also available with compatible Sony Soundbar)
Simulated surround sound3D Surround Upscaling
Sound modes-
ACOUSTIC CENTRE SYNCYes (Sony-compatible Soundbar)
ACOUSTIC AUTO CALIBRATIONRoom And User Position Compensation
DTS audio format supportDTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X
Dolby audio format supportDolby™ Audio, Dolby™ Atmos
Camera
CAMERABRAVIA Cam(Option)
CAMERA FUNCTIONYes(Camera apps)
Dimensions and Weight
STAND WIDTH (STANDARD POSITION)49 5/8 in (1,258 mm)
Shipping Dimensions(WxHxD)75 3/8 x 44 1/4 x 7 5/8 inches / 1,912 x 1,122 x 191 mm
TV WITH STAND (INSIDE FOR SOUNDBAR) (W x H x D)67 1/2 x 42 x 16 3/8 in (1,713 x 1,066 x 405 mm)
DIMENSION OF TV WITH STAND (SOUNDBAR POSITION) (W x H x D)67 1/2 x 42 x 16 3/8 in (1,713 x 1,066 x 405 mm)
DIMENSION OF TV WITH STAND (NARROW POSITION) (W x H x D)67 1/2 x 39 7/8 x 16 in (1,713 x 1,012 x 405 mm)
Dimensions with stand(WxHxD)67 1/2 x 39 7/8 x 16 inches / 1,713 x 1,012 x 405 mm
Dimensions without stand(WxHxD)67 1/2 x 38 3/4 x 1 1/2 inches / 1,713 x 984 x 38 mm
Screen Size77 in (76.7 in) / 195 cm
TV WITH STAND (INSIDE FOR SOUNDBAR) (WEIGHT)74.9 lb (34 kg)
Weight with stand74.9 lb (34 kg)
Weight without stand71.2 lb (32.3 kg)
VESA® Hole Pitch(W x H)11.81 x 11.81 inch (300 x 300 mm)
STAND WIDTH (INSIDE FOR SOUNDBAR)23 1/2 in (596 mm)
STAND WIDTH (SOUNDBAR POSITION)49 5/8 in (1,258 mm)
STAND WIDTH (NARROW POSITION)23 1/2 in (596 mm)
Shipping Weight45 kg/99.2 lb
MODEL YEAR
Model year2024
Software
Display LanguageAFRIKAANS, AMH, ARABIC, ASSAMESE, AZE, BEL, BULGARIAN, BENGALI, BOSNIAN, CATALAN, CZECH, DANISH, DEU, GREEK, ENGLISH, SPANISH, ESTONIAN, BAQ, PER, FINNISH, FRENCH, GLG, GUJARATI, HINDI, CROATIAN, HUNGARIAN, INDONESIAN, ISL, ITALIAN, HEBREW, JAPANESE, KAZAKH, KANNADA, KOR, KIR, LAO, LITHUANIAN, LATVIAN, MACEDONIAN, MALAYALAM, MON, MARATHI, MAY, BUR, NOB, NEP, NLD, ORIYA, PANJABI, POLISH, PORTUGUESE, ROMANIAN, RUSSIAN, SOL, SLOVENIAN, ALB, SERBIAN, SWEDISH, SWAHILI, TAMIL, TELUGU, THAI, TGL, TURKISH, UKRAINIAN, URD, UZB, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE, ZULU
On-board Storage (GB)32 GB
SMART TVGoogle TV™
Operating SystemAndroid TV™
Electronic Program Guide (EPG)Yes
CONTROL MENUYes
Internet Browser-
Application StoreYes (Google Play Store)
On/Off TimerYes
Sleep TimerYes
TeletextNo
Auto Calibration with CalMAN®Yes
Voice Search(Voice Search)Yes/(Built-in Mic)Yes
BUILT-IN MIC SWITCHYes (Centre)
ECO DASHBOARDYes
Text Input LanguageENGLISH / FRENCH / GERMAN / HEBREW / ITALIAN / RUSSIAN / SPANISH / VIETNAMESE / JAPANESE
Power and Energy saving
Power Consumption (On Mode) for Energy Star -
Mercury content(mg)0.0 mg
Screen Size (inch, measured diagonally)77 in (76.7 in)
Power Consumption (in standby)0.5 W
Presence of lead -
SCREEN SIZE (CM, MEASURED DIAGONALLY)195 cm
Power Requirements (voltage/frequency)60 Hz for UL cUL 50/60 Hz for other, AC 120 V for UL cUL AC 110-240 V for other
Energy Star® compliant -
Power Consumption (Standby Mode) for Energy Star -
Power Saving Mode / Back Light Off ModeYes
Dynamic Backlight Control -
Features for PlayStation®5
Auto Genre Picture ModeYes
Auto HDR Tone MappingYes
Built-in Tuner
Tuner Channel Coverage (Digital Terrestrial)VHF: 2–13/UHF: 14–69 (2–13/14–36 for ATSC3.0)
TV System (Digital Terrestrial)ATSC/ ATSC3.0 (NEXTGEN TV / Available only when region/country is set to U.S.A.)
Tuner Channel Coverage (Analog)VHF: 2-13/UHF: 14-69/CATV: 1-135
TV System (Analog)M
Number of Tuners (Sat)-
Number of Tuners (Terrestrial/Cable)1 (Digital/Analog)
TV System (Digital Cable)Clear QAM
Tuner Channel Coverage (Digital Cable)CATV: 1–135
CI+-
TV System (Digital Sat)-
Design
BEZEL DESIGNSeamless Edge
BEZEL COLOURDark Silver/Vibration finish
Stand designUnderlay stand
STAND COLOURDark silver
STAND POSITION4way position (Outside/Inside/Outside for Soundbar/Inside for Soundbar)
REMOTE CONTROLStandard Remote
Accessories
Optional accessoriesWall-mount Bracket (Sony original Wall-Mount Bracket); Camera Unit (CMU-BC1)Depends on country selection
Accessibility
TALKBACKYes
SWITCH ACCESSYes
POWER-ON VOLUME SETTINGSYes
MENU TIMEOUT SETTINGYes
ACCESSIBLE INITIAL SETUP WITH TALKBACKYes
Voice SearchYes
Accessibility ShortcutYes
Text MagnificationYes
Closed CaptionClosed Caption
COLOUR INVERSIONYes
Audio Description (Audio key)Yes
Screen ReaderYes

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